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Taken. Your e-commerce attribution has been taken
Bad news: your ecommerce attribution has been taken and Liam Neeson can’t help you this time. But your story doesn’t have to end in tragedy. You have to act now
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E-commerce Search Engines below 50 EUR
AI-powered search isn’t cheap at scale. Most platforms with genuine AI capabilities require minimum commitments of 89€. Some providers offer them blow 50€
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Cold start in recommendations – reached 3x conversion lift
To accelerate learning and improve early personalization, Quarticon introduced precomputed candidates, what helped to quickly increse conversions.
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Recommendation and Personalization System. Which to Choose
A recommendation and personalization system is one of the most important marketing tools for an e-commerce store. Which systems are worth choosing?
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Cookie Stuffing. What It Is and Who’s at Risk
Cookie stuffing is a type of fraud technique in which a dishonest publisher places affiliate or tracking cookies on a user’s device without the user’s consent
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Personalization in Eloqua for e-commerce. Does it work?
Eloqua enables email personalization, but it does not fully match specialized 1:1 engines like Prefixbox or Quarticon in terms of recommendation sophistication
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Make Every Visit Count – Hyper-Relevant Product Suggestions
Recommending products customers love is an art that requires balancing empathy for customer preferences, deep data analysis, and anticipation of needs.
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Click hijacking. How does it work, how to defend against it?
Click hijacking is a deceitful form of click fraud where genuine user clicks are intercepted or redirected to benefit the fraudster.
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How to Add Product Recommendations to ActiveCampaign E-mails
The simplest approach is to use a 3rd‑party recommendation service that generates ready-to-use recommendation data. Now available in ActiveCampaign
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What’s Happening with Email Marketing Now? Drops by -40%
Inboxes are overflowing with unwanted messages. AI-generated content generates no engagement. -40% in open rates. What’s happening with email marketing now?
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Why Was Quarticon Created Much Earlier Than Open AI?
Data analytics-based AI and generative AI are two different but extremely important branches of artificial intelligence. We will explain the differences.
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Digital Attribution. What is it and can it be stolen?
It turns out it can be, and I’ll say more – it’s a common and real problem. Welcome to our new series Crime Thursday in E-commerce