Slawomir Kornicki
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Recommendations and Recommendation Engines. Simply Explained
Recommendations and recommendation engines. Simple explained. The question is about conversion, sales…
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I have Klaviyo in my e-commerce. Is that enough?
3 main problems from the store’s perspective that make Klaviyo, despite doing…
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Taken. Your e-commerce attribution has been taken
Bad news: your ecommerce attribution has been taken and Liam Neeson can’t…
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E-commerce Search Engines below 50 EUR
AI-powered search isn’t cheap at scale. Most platforms with genuine AI capabilities…
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Cold start in recommendations – reached 3x conversion lift
To accelerate learning and improve early personalization, Quarticon introduced precomputed candidates, what…
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Recommendation and Personalization System. Which to Choose
A recommendation and personalization system is one of the most important marketing…
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Cookie Stuffing. What It Is and Who’s at Risk
Cookie stuffing is a type of fraud technique in which a dishonest…
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Click hijacking. How does it work, how to defend against it?
Click hijacking is a deceitful form of click fraud where genuine user…
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How to Add Product Recommendations to ActiveCampaign E-mails
The simplest approach is to use a 3rd‑party recommendation service that generates…
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What’s Happening with Email Marketing Now? Drops by -40%
Inboxes are overflowing with unwanted messages. AI-generated content generates no engagement. -40%…
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Why Was Quarticon Created Much Earlier Than Open AI?
Data analytics-based AI and generative AI are two different but extremely important…
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Digital Attribution. What is it and can it be stolen?
It turns out it can be, and I’ll say more – it’s…
